WHICHFRANCHISE CONTINUES TO DOMINATE
Leading franchise information portal, whichfranchise.co.za, continues to dominate the broader franchise sector by demanding the higher audience figures than any other similar channel in the market.
Users on the site have continued to climb on a month-on-month basis hitting an all time record of over 52 000 impressions in March. This is 10 000 up on the previous record in February.
Whichfranchise aims to act as a conduit between franchisors and potential franchisees by providing as much information around the sector as possible. For franchisors this equates to a far better level of understanding from the enquiries they receive, while for franchisees it allows them the opportunity to ensure that they understand what being a franchise partner involves, which franchise is best suited to them and most importantly whether they suit the profile of a typical franchisee.
The self assessment area has proved phenomenally successful, setting whichfranchise apart from the rest of the industry by providing both relevant information as well as an interactive aspect which adds real value.
Visitors to the whichfranchise stand at the IFE Exhibition from 3-5 May will be able to experience the interactive aspects of the site and discuss any questions with our experts.