- Franchise joining fee: R120 000 ex VAT
- Approximate establishment cost: R2.4 – R3.5 million excl VAT, depending on the size of the restaurant.
- Recommended working capital: R150 000 00.
The Brazen Head provides a unique Irish atmosphere and service to its clientele. All of our branches are designed and operated under the guidelines of the “Irish Pub Concept” a highly successful programme that has established 1,850 Irish restaurants and pubs around the globe. While they’re all related, no two pubs look exactly alike. In addition to the authenticity of the design, real Irish drink and food are also central to the concept. Incorporating all of these things, The Brazen Head is unlike anything yet seen in South Africa. Patrons will genuinely feel as if they have entered one of the many great restaurants and pubs of Ireland. One of the great attractions of Ireland is the freshness and purity of its food: few countries enjoy such a high reputation for the quality of homegrown produce. Food is an important part of Irish Pub life and likewise is important to The Brazen Head.
Basil O’Hagan started the Brazen Head Franchising business in 2003 with the first restaurant being opened in Edenvale. With an infectious enthusiasm for developing outstanding franchising strategies, The Brazen Head Franchising Group will assist you in winning the marketing battle for customers, brand loyalty and overall business success. The Brazen Head Franchising Programme is not written on a whim, nor is it based on old methods or failed promises. On the contrary, it was developed following years of research and ideas are polished, modified and refined to meet the needs of an ever-changing and demanding market place. In December 2013 Basil O’Hagan sold the Brazen Head Franchising Group to Ralph Rojahn.